Marketing Plan

• Game is free to download and use on mobile device/computer
• Initial game comes with basic body/levels and the basic set of foods
• Restaurants give away a code to download extra items/foods/levels to people who buy certain items from their menu
• Prize with McDonald's Happy Meal (example: Neopets Happy Meal Rare Item Virtual Prize Code)
• Can either be with all Happy Meals, or to promote healthy message, you only get the prize if you order Apple Dippers instead of fries
• Others that might work with this plan: Burger King, Subway, Jamba Juice, Del Taco, etc.
• Also, HappyMeal.com, ClubBK.com have games to play, plus trailers, downloads, activities (coloring pages). Put up demo to play there.